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Product photography guides
Straight answers on packshots, ghost-mannequin and white-background product photography, AI product images, marketplace image rules, and how AI-generated images are disclosed in the EU.
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- eu ai act disclosure ai generated images The EU AI Act and AI-Generated Product Images: Disclosure Explained What EU AI Act Article 50's transparency duty means for AI product images, when it applies, and how an online shop can disclose. Not legal advice.
- ai product photography for fashion brands AI Product Photography for Fashion Brands: How It Works and What to Expect AI product photography turns a fashion brand's existing photos into clean on-white and ghost-mannequin packshots. AI-generated, reviewed by a human.
- what is a packshot On-White Packshots: What They Are and Why Webshops Standardise on Them A packshot is a clean product photo on a plain background. Learn what on-white means, why marketplaces standardise on white, and what counts as pure white.
- product photography for online store Product Photography for Webshops: Studio, AI, and DIY Approaches A neutral overview of product photography for online stores: what images webshops need, plus the studio, AI, and DIY routes for making them.
More guides
- AI Product Photography vs a Photo Studio: How to Choose A mechanism-only framework for choosing between AI product photography and a physical studio, based on inputs, workflow, and use-case fit.
- Product Photos for Shopify: Specs, Background, and AI Packshots Shopify recommends 2048 × 2048 px square images; a white background is what most marketplaces require. How to standardise your catalogue with AI packshots.
- Apparel Photos for Marketplaces: Amazon, Zalando, and Etsy Image Rules Amazon, Zalando, and Etsy each publish image rules for apparel listings. This guide covers background, fill ratio, format, and resolution requirements.
- How AI Product Photos Are Quality-Checked Before Delivery Every AI-generated packshot is reviewed by a human before delivery. Learn how the QC process works and what happens if an image needs revision.
- Ghost Mannequin Photography: What It Is and How AI Recreates the Effect Ghost mannequin photography makes garments appear to hold their 3D form with no model or mannequin visible. Learn the technique and how AI recreates it.
- How to Get White-Background Product Photos Without a Studio Clean on-white packshots from images you already have — no studio booking, no sample shipping. How the process works and what to expect.